Hotel amenities and attributes on Google (Business Profile and Hotel Center): which exist, who sets them and how to fix them (2026)

Updated: 10 November 2026

When someone looks up your hotel on Google or Maps they see a summary of amenities: Wi-Fi, pool, parking, pets… The hotel is not the only one writing it. We read Google's official help pages (links at the end) and only give what they say; anything we could not confirm is marked «not confirmed».

Summary

Google shows a summary of a hotel's amenities in Search and Maps, and Google Hotels lets travellers filter results by amenities.
Google collects this data from several sources: the hotel and its website, third-party partners, its own research and user feedback.
With a claimed and verified Business Profile, the hotel can edit its amenities in the «Hotel details» section, on a computer.
Hotel Center is for rates, availability, ads and free booking links; according to Google, property content (amenities included) is sent by the owner through Business Profile.
Whether Google's AI Mode uses these attributes: not confirmed; the help pages we read do not say.

Which attributes exist

Examples found in the official help pages:

Wi-Fi, swimming pool, (free) parking, pet friendly and airport shuttle.
Check-in and check-out times, plus sustainability practices and eco certifications (Google does not verify certifications).
Highlight icons such as «Pet Friendly», «Free Wi-Fi» or «Free Parking»; Google says they are not guaranteed for every hotel.
Breakfast and accessibility: Maps help lists them among place attributes in general; as hotel-specific attributes, not confirmed. We could not read the full list either: not confirmed.

Who sets them: Google's sources

According to Business Profile and Google Travel help:

Public information, such as the hotel's official website.
Licensed data from third parties and third-party partners.
Users and owners: owners who claim their profile and users who contribute facts, photos or reviews.
What Google learns from its own interactions with the place and direct research.
Check-in and check-out times may come from user reports and licensed content; the hotel can choose whether to accept those updates automatically.
Which source wins when they conflict: not confirmed.

How to edit them in Business Profile

Steps according to the official help:

Claim and verify the hotel's Business Profile: without that you cannot edit all amenities.
On a computer, open the profile, go to «Hotel details», search for the attribute and fill in the information.
Spreadsheet upload does not work for hotel attributes: Google says to use the dashboard or the API.
Sustainability practices are also added through Business Profile.
If an amenity is wrong and you cannot change it, contact Business Profile support.

Users can suggest changes too

According to Google Maps help:

Any user can choose «Suggest an edit» and flag an attribute as wrong even without knowing the right answer.
Google reviews all edits; edits that try to significantly change a business may be rejected.
«Services & features» attributes (accessibility, food and drink, amenities…) can only be suggested on a mobile device, as Yes, No or Unsure.
Whether the owner is notified or must approve those suggestions: not confirmed. Check your profile regularly.

Why it matters

Google Travel lets people filter hotels by price, rating, hotel class and amenities: if an amenity is missing or wrong, your hotel may not show under that filter, or may set false expectations.
Google also uses amenities to estimate hotel class where no official rating exists.
Whether AI Mode or AI Overviews use this data to recommend hotels: not confirmed. Correct data consistent with your website is reasonably likely to help, but nobody can guarantee that an AI will recommend you.

Quick checklist

Compare the amenities on your profile with your official website: they should match.
Fix anything missing or wrong in «Hotel details» (Wi-Fi, pool, parking, pets…).
Add check-in and check-out times and, if you have them, sustainability practices.
If you use a channel manager or connectivity partner in Hotel Center, ask them to send amenities in the property list: Google calls it highly recommended.

How iQuota helps

We make your property available to AI assistants through a connector and a website with direct booking, payment at the property and 0% commission. We do not edit your Google Business Profile. Nobody can guarantee that an AI will recommend a property.

Want an official booking page AI can read and a connector with your real prices, commission-free? The first 30 properties join free until 30 June 2027.

See the Founding Hotels programme

Frequently asked questions

Can I change my hotel's amenities on Google myself?

Yes, if your Business Profile is claimed and verified: in «Hotel details», on a computer.

Why does Google show an amenity I don't have?

Google combines several sources (your website, third parties, users, its own research). Fix it in the profile or contact support.

Are amenities managed in Hotel Center?

According to Google, property content is sent by the owner through Business Profile; Hotel Center handles rates, availability and booking links.

Sources

More guides for hotels

More guides for hotels →

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